Shadesoft LLC — AI Infrastructure Go-To-Market Proposal

Partnership Proposal For

Shadesoft LLC

Private AI Infrastructure · Built for Enterprise

Go-To-Market Strategy Proposal

Your Expertise.
Your Sales Engine.

A complete AI-powered go-to-market system built to turn your Oracle-grade technical credentials into a consistent, scalable pipeline of high-ticket enterprise clients.

"Your data never leaves your building.
Enterprise AI — fully private, fully yours."

Your core positioning — the wedge that opens every enterprise conversation

5

Channels

$21.8K

In Value

3

Models

2–3w

First Leads

The Gap We're Closing

You have the expertise. The market doesn't know it yet.

No Consistent Lead Pipeline

Growth depends entirely on inbound luck. One client came with zero marketing effort — but there's no system to repeat it at scale.

Website Doesn't Match Your Caliber

When a CTO Googles you after a cold DM, that first impression is costing you deals before you even speak to them.

No Defined Offer or Positioning

Prospects can't clearly understand what to buy, why you, or why now. A fuzzy offer kills high-ticket conversions at the first interaction.

Operating as a Solo Consultant

Enterprise buyers are risk-averse. A single point of failure makes high-ticket engagements a harder sell — even with outstanding credentials.

The 5-Channel Outbound Machine

We build, launch and manage every channel. You focus on delivering.

01

LinkedIn Content

3x/week ghostwritten posts

Data privacy, private AI, enterprise infrastructure angles

We write, you post

Warms cold prospects before the DM ever arrives

→ Authority building + inbound leads

02

LinkedIn DM Outbound

Scraped & verified ICP list

CTOs, VPs Engineering, and non-tech business owners who handle sensitive data

3-step DM sequences

Engineered around the data privacy pain point your buyers have right now

→ 20–30 active conversations per week

03

Cold Email Sequences

3-touch automated sequences

Runs parallel to LinkedIn with zero extra effort from you

Subject lines engineered to convert

"Your team is using ChatGPT with your client data" — true and urgent

→ Parallel automated pipeline

04

AI Voice Agent

Our proprietary AI, Shadesoft-branded

Calls cold lists, qualifies, pitches briefly, books meetings 24/7

Inbound follow-up automated

Calls website leads within 60 seconds — speed-to-lead doubles conversion

→ Appointment setting at scale, 24/7

05

Google Search Ads

High-intent keyword targeting

"Private LLM deployment," "on-premise AI," "private ChatGPT for business"

Phase 2 launch

Activated once website is live and the offer is sharp

→ 2–4 warm inbound leads per month

From Kickoff to First New Client

Phased and milestone-driven — results at every step before the next begins.

01

Weeks 1–2

Foundation — Builds

Milestone 1 · Payment at Kickoff

High-converting website rebuild

Offer development & positioning

Outreach templates & pitch scripts

AI voice agent build & training

LinkedIn profile overhaul

Lead list scraped & verified

02

Weeks 2–3

Launch — Channels Live

Milestone 2 · All Channels Active

LinkedIn content publishing

DM sequences launched

Cold email sequences running

First conversations happening

03

Weeks 3–4

Amplification — Paid & Voice

Milestone 3 · First Leads Generated

Google Ads campaign live

AI voice agent calling begins

Inbound follow-up automated

Pipeline reporting delivered

04

Month 2–3

Optimize & Scale

Target: First New Client Closed

Campaign & content optimization

Proposal writing for inbound prospects

Sales support & closing assistance

Full pipeline reporting dashboard

Deliverables & Investment

Every line item is a permanent asset — priced transparently at market rate

One-Time Builds

Permanent assets. Built once, yours indefinitely.

Deliverable What's Included Market Value Your Price

Marketing Strategy & Plan Development

Full go-to-market strategy, channel plan, positioning, ICP definition & 90-day roadmap

We develop your complete marketing strategy together before any execution begins — aligned on goals, audience, and approach $3,000 FREE

Included with any plan

High-Converting Website

Design, copy, SEO, mobile-ready, CTA optimized

B2B site that converts cold visitors into booked strategy calls $10,000$3,000

Offer Development & Positioning

Core offer, messaging, outreach templates, pitch script

Sharp answer to "what do you do and why you" for enterprise buyers $2,500$1,000

AI Voice Agent — Build, Train & Script

Proprietary AI, Shadesoft-branded, qualify + pitch + book

Your 24/7 branded sales agent — no licensing, redeploy forever $5,000$2,000

Google Paid Ads Campaign Setup

Keywords, ad copy, campaign build, conversion tracking

High-intent search campaign targeting buyers looking for your service now $2,000$1,000

LinkedIn Scraping & Lead Generation

One-time ICP list — verified CTOs/VPs Eng, CRM-ready

Targeted prospect list ready to contact from day one $800$300

LinkedIn Content — 3 Months

Full 3-month calendar, ghostwritten, data privacy angle

Authority posts that warm cold prospects before the DM hits $1,500$300

ITEMIZED TOTAL — 7 Deliverables

$24,800 $7,600

🎯 FULL BUNDLE — 25% Discount  Save $1,900

All 6 deliverables · One invoice · One kickoff · No surprises

$7,600 $5,700

Ongoing Monthly Services — Included in All Plans

AI Voice Agent — Managed Calling

600 min  ·  Outbound cold calls  ·  Inbound follow-up  ·  Appointment setting

$500/mo

Campaign Management

Google Ads  ·  LinkedIn  ·  Facebook  ·  Reporting  ·  Optimization

Ad spend billed separately & directly to client

$1,000/mo

+ Ad spend

📋 Combined Monthly Total (all plans)

AI Voice Agent $500 + Campaign Management $1,000 = $1,500/mo + ad spend

🔄 4-Month Agreement Review

This agreement will be revisited after 4 months for a full performance assessment and mutual re-evaluation of terms.

Choose Your Partnership Model

Three structures, same deliverables — different risk tolerances and growth ambitions

Option A

💼

Flat Fee

Full ownership. Zero commission.

Phase 1 Setup$5,700
Voice Agent Monthly$500/mo
Campaign Mgmt Monthly$1,000/mo
Commission0% — None

All 6 deliverables

All 5 marketing channels

AI Voice Agent managed monthly

100% of all revenue stays with you

Best long-term profit margin

Best for

Full control, maximum long-term profit — you invest upfront, you keep everything

Choose This Plan →

Option B

📈

Profit Share

Lower entry. We win when you win.

Phase 1 Deposit$1,000
Voice Agent Monthly$500/mo
Campaign Mgmt Monthly$1,000/mo
Commission25% of deals

All 6 deliverables

All 5 marketing channels

Minimal upfront risk

Fully aligned incentives

We only earn when you close

Best for

Minimizing upfront risk. You pay more over time but only when winning.

Choose This Plan →

All models include: The same 6 deliverables, all 5 marketing channels, AI voice managed calling ($500/mo), and campaign management for Google, LinkedIn & Facebook ($1,000/mo + ad spend).

🔄 4-Month Review: This agreement will be revisited after 4 months for a full performance assessment and mutual re-evaluation of terms.

⚠️ Scope of Service: Maal Marketing Services is responsible for generating awareness, leads, and qualified appointments. Closing deals remains the responsibility of Shadesoft LLC.

🤝 Optional Closer Hiring: If Shadesoft requires a dedicated sales closer, this is available as an add-on service at an additional fee ranging from 10–20% of the deal value, depending on deal size and scope.

Side-by-Side Comparison

All models include the same deliverables and services

Option A
Flat Fee
Option B
Profit Share
Option C
Co-Founder
Setup / Deposit$5,700$1,000$1,000
Voice Agent Monthly$500/mo$500/mo$300/mo
Campaign Mgmt Monthly$1,000/mo$1,000/mo$1,000/mo
+ Ad Spend (all plans)Billed directly to client — Google, LinkedIn, Facebook
Commission on Closed DealsNone — 0%25%10%
Equity15% of Shadesoft
Business Dev Partnership
Remote Team Recruiting
Investor / Funding Search
Best For Full control, max profit Low risk, results-aligned Building a real company

6 Assets You Own When We're Done

Permanent. Yours. Built once, used indefinitely.

Maal Marketing Services' success is measured by these 6 deliverables. Our obligation is fulfilled upon delivery of all 6 assets and generation of qualified appointments. Closing deals is the responsibility of Shadesoft LLC.

01

Qualified Lead List

Verified CTOs, VPs Eng, and non-tech business owners at your exact ICP — ready to contact day one

02

High-Converting Website

Converts cold visitors into booked calls before you speak to them

03

Defined Offer

Sharp answer to "what do you do and why you" — built around real market pain

04

Paid Ads Email List

Warm inbound leads in a permission-based list you own and market to forever

05

Trained AI Voice Agent

Qualifies, pitches & books 24/7 — a sales asset you redeploy at will

06

Appointment Setting System

A live, running pipeline of booked qualified appointments — delivered to you, ready to close

Why Maal Marketing Services

Experience excellence in every deliverable

Milestone-Based Delivery

No chasing refunds. You pay per milestone completion. Not satisfied with a deliverable? We don't move forward until you are — your investment is protected at every step.

Proprietary AI Voice Technology

We don't resell a third-party platform. Our AI voice agent is built in-house — better control, better customization, and no licensing overhead passed to you.

Full-Stack Execution

Strategy, content, paid ads, outbound, lead gen, proposal writing — all under one roof. One team, one point of contact, zero coordination overhead for you.

Skin in the Game

In the Co-Founder model, we hold equity. Our financial success is tied directly to yours — that's not something a typical marketing agency ever offers.

Ready to Move
Forward?

Choose the partnership model that works for you. Your selection will confirm your intent to proceed.

Option A

💼

Flat Fee

$5,700 setup · $1,500/mo · 0% commission · You keep 100%

Option B

📈

Profit Share

$1,000 deposit · $1,500/mo · 25% commission · Low entry risk

Milestone-based delivery  •  4-month review  •  Results-aligned pricing

Questions About This Proposal?

201-452-9576

Maal Marketing Services
Under US Business Networks LLC
Confidential proposal prepared for Shadesoft LLC